30-Jul-15/Blog /

social media

There is a classic media proverb that says  ‘any press is good press’. That statement has been widely debated by celebrity publicists for many, many years. In today’s world of technology, the pure amount of press surrounding any given celebrity is unprecedented. Instead of news surrounding any given celebrity resulting from exciting news like an …

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23-Jul-15/Blog /


Interacting and participating with bands, radio, music venues, and everything in between are all fun and games until someone in one of those organizations asks you to share your information, or data. For some reason, the thought of another person or company having information about you whether it be anything from your email address to …

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16-Jul-15/Blog /


Although it’s very important to have a strong music economy, it’s not the main reason public funds are put into music. It is because of what it means to us, because of its effect on us. It’s inspiring. Delightful. It appeals like no other art form to our heads and our hearts at the same …

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09-Jul-15/Blog /


  With the recent launch of Apple Music, it should come as no surprise that the hot topic for anyone in the music business is music streaming services and what they will do to the landscape of the industry. Music streaming services received a flood of negative press in the past few months as artists …

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02-Jul-15/Blog /


Sing! Karaoke by Smule is a social music app whose mission is to connect the world through music. Music is much more than just listening – it’s about creating, sharing, discovering, participating, and connecting with people from all over the world. Today, 1.5% of the world’s population (125 million people and counting) have used Smule’s apps. Since …

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25-Jun-15/Blog /


In our last article, we said that the UK has sold the 10 best albums in the world. Despite that, they are the fourth world’s leading market, between Germany and France. Germany, like Japan, is a physical market (70%), but they also have had a rise in the growth of streaming. Concerning France in 2014, …

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18-Jun-15/Blog /


In March 2015, the Official Albums Chart included audio streams for the first time. This move followed the successful addition of streams to the Official Singles Chart eight months beforehand and reflects the massive growth in streaming, which has doubled in a year from 25 million streams a day in January 2014 to 50 million …

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11-Jun-15/Blog /

cover apple

There is no need to remind you in 2015, what Apple is. The success story of this company is due to their politics on consumers’ proximity. They offer products people want, and the products were designed for them. « Apple think different », the slogan introduced in 1997. The philosophy behind this line tells us that despite …

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04-Jun-15/Blog /

Paul McCartney, John Lennon

Many artists speak about their influences being works of other artists. The influence may come from different aspects of the work e.g. by its arrangement, lyrics or beat. Apart from the music, influence may also come from the artist themselves. The two main facts that prove an artist is influenced by another artist are: recording …

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28-May-15/Blog /

lost in translation

Last month to celebrate the coming of Shinzo Abe (the PM of Japan), Barack Obama said “Today is also a chance for Americans, especially our young people, to say thank you for all the things we love from Japan. Like karate and karaoke. Manga and anime. And, of course, emojis “. When we think about …

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